In some respects building a successful career is no different
from any other project. Clear goal setting, thorough planning and
effective execution are key ingredients in the recipe for success.
Though expert advice can help you with the process, in the end it
is up to you to formulate objectives, develop a plan, and follow
through to realize your career goals. While you may enjoy your
share of luck, success seldom falls in your lap. Furthermore, if
you ignore the basic principles of career management, an unexpected
setback could badly damage your long-term prospects. Here are six
steps towards success in your career:
  1. Take a good look at yourself.Understand your needs. What is
    important to you? What are you passionate about? A career spans
    many years. It can be hard to maintain enthusiasm, excitement and
    energy unless you believe in what you are doing. Look for the right
    balance in of career, earnings and fulfillment. Are you aiming for
    the top or is family more important? What are your unique talents
    and abilities? It makes sense to play to your strengths.
  2. Research career optionsand prioritize. Discover what skills and
    experience various careers require ahead of time. What is a good
    fit for you with your skill set?
  3. Map a pathfrom where you are to where you want to be. Think
    strategically and long-term about your career. Don’t place too much
    emphasis on compensation early on. It may be more important to
    develop the skills and experience to “set you up.” Your action plan
    should build upon your strengths and improve your weaknesses.
    Establish firm bases for the future. If the platform is secure, you
    can usually survive a mistake or setback.
  4. Don’t ignore ongoing training.Acquiring the additional skills,
    knowledge and education needed for your new career is fundamental.
    Also consider getting some unique experience which will help
    differentiate you in the market place.
  5. Market yourself.Don’t take an overly conservative or narrow
    view. Consider start-ups and smaller organizations where you will
    get more responsibility. But always target companies that are
    excellent at what they do, and that place importance on developing
    staff, particularly at the beginning of your career. Don’t forget
    to network! A well-developed list of professional contacts can open
    doors for you.
  6. Seek ongoing career management.Continue to examine, evaluate
    and refine. The marketplace can change quickly. Be prepared for
    unexpected opportunities as well as setbacks. Don’t ignore the
    value of mentors. Establish at least one quality mentor in the
    field you hope to pursue. Also, use advisors and experts often.
    Their experience, advice and influence may prove invaluable.

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The amount of knowledge you have about a potential employer, and
on the industry in which you hope to work can give you a
competitive edge. This pertains both to making initial contact with
employers and before going on interviews. In addition, having
information on a company is also invaluable when it comes to
evaluating a job offer.
You should know the company’s industry, what they do, who some
major clients are, and the names of some of the company’s
higher-ups, i.e. CEO, President, etc. You should also know who is
in charge of hiring for the position you are seeking.
Here are some resources to find company information.
  1. Corporate Websites-Most businesses use their home pages as a
    marketing or communication tool for generating and retaining
    business. They may also provide annual reports, news articles,
    business ventures, and information about products and services. You
    should spend a good portion of your research time reviewing the
    information available at your company’s home page. You can locate a
    company’s web page by using a search engine such as www.google.com.
  2. Directories-Here you can get information on public and private
    companies, although you may be limited with private company
    information. A couple sites to check out are: http://www.corporateinformation.com/
    & http://www.hoovers.com/free/.
  3. Press Releases-Like an annual report, press releases present
    information in a way that appeals to the media, and in turn to the
    consumer. They are generally written by professionals who know how
    to make even the most damaging news somewhat palatable. If you need
    to find out newsworthy information about a company they are a good
    source.
  4. Local newspapers-Local newspapers usually publish articles
    about companies in their city or town. This is often the only place
    you will find information on small, local companies. Some
    newspapers publish special business sections once a week. You will
    also find information about employees at those companies. Should
    someone win an award or special recognition, a local newspaper is
    where you would find it. You are probably wondering what this bit
    of trivia could mean to you. Well, imagine this scenario. You learn
    you are going to be interviewed by Joanne Manager. You do a little
    research and find out that she just won a 10 kilometer race. It
    just so happens that you’re a runner as well. Isn’t this a great
    way to establish rapport?
  5. National Newspaper-While the New York Times is not
    planning to change its name to the U.S. Times, it can
    serve as a source of national information. The same can be said of
    other newspapers across the country, like The Boston
    Globe
    , The Chicago Tribune, and The Washington
    Post
    , to name only a few. Articles on larger U.S. and
    international companies are featured in the pages of these
    publications. If something newsworthy happens you will probably
    find it in any large newspaper. Many are also available
    online.
  6. Business Journals-The most well known is The Wall Street
    Journal
    . There are also smaller, more local business journals.
    You can find information on local companies as well as companies
    with a wider geographic scope. These journals provide a good way of
    tracking who has moved where, what companies have what clients, and
    which companies are relocating to your area. Openings of new
    businesses should also be announced in a business journal.
  7. Industry Journal-These publications follow companies within
    different industries. This is a great way to become more
    knowledgeable about the industry in general. You can look at trends
    and upcoming changes to determine how you can best make an impact.
    Remember, you are trying to show potential employers what you can
    do for them.
  8. Professional Journals-These journals keep you apprised of
    goings on in your field. In addition to providing company
    information, professional journals give insight into changes in a
    particular field. These publications also contain advice about how
    to do your job better. Being able to discuss new medical billing
    software with the office manager of a doctor’s office will show
    your level of expertise and interest in the field.

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As the global economy slowly begins to improve, California-based Tibco Software Incorporated has announced plans to hire 500 people in the U.S. this year.
Vivek Ranadive, Tibco’s chief executive officer, told Bloomberg News that his business-software company is looking to recruit workers from the nation’s top colleges including the Massachusetts Institute of Technology and Stanford.
“We are hiring quite rapidly now, all in sales and service. It’s a good time to hire. Some big banks aren’t hiring, so there isn’t as much competition for workers from Wall Street,” Ranadive added. “We are very optimistic about 2012, even in Europe. I think it’s like a well-kept secret that U.S. is doing better.”
Meanwhile, a new report has found that technology professionals are now earning some of their largest annual salaries since 2008.
The 2012-2011 Salary Survey found that after two straight years of flat wages, tech workers earned an average salary increase of more than 2 percent in 2010.
Tech workers in Chicago and Seattle saw the largest increases at 5 percent, followed by Denver, Dallas, New York and Los Angeles.

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Posting slower-than-expected revenue growth, flash software maker Adobe Systems Incorporated has announced it would be laying off hundreds of workers in the U.S. and Europe. The news isn’t quite so bleak for New York software developer Altair, who has nearly 600 open positions advertised on its website.
The Wall Street Journal reports that the California-based Adobe said it would be cutting as many as 750 jobs in order to better concentrate on its digital media and digital marketing departments.
Adobe said the restructuring also included a bigger investment in its web formatting called HTML5, rather than its popular Adobe Flash player.
Meanwhile, the Troy, New York-based simulation software maker Altair is looking to fill hundreds of jobs at its headquarters and other offices around the world, according to MLive.com.
The company said it was having trouble finding qualified workers with technical degrees. Altair said it recently held 10 job fairs with a focus on hiring talented students, mostly from master’s degree programs. The company also announced a new internship program, which is set to get underway next summer.

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Ohio officials are hoping that a multi-million award to the biotechnology industry will help boost innovation and education in order to create more jobs in the field. The move comes in the wake of a new report that second quarter earnings for the sector rose despite a stalled economic rebound.
The Ohio Third Frontier recently announced the award package that will go toward state healthcare and biotechnology programs to accelerate growth in the biomedical and medical imaging fields.
Under the initiative, the biomedial and imaging sector will receive $8 million including almost $1 million to the Cleveland-based Arteriocyte Incorporated, which is working with Ohio State University to develop stem cell expansion for clinical applications, and the West Chester-based ArtiCure Incorporated, which was given $1 million to make and market clips used in open heart surgery.
Financial analysts said that the biotechnology field is proving to be a top performer on Wall Street after some top stocks fell on news of deflated sales.
The Record reports that overall stocks fell an average of 0.4 percent in the second quarter of this year, while biotechnology and healthcare stocks saw an average gain of 7.3 percent during the same time period.

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